Title: Rosie The Riveter - We Can Do It
Digital ID: we_can_do_it
URL: http://www.archives.gov/exhibit_hall/powers_of_persuasion/its_a_womans_war_too/its_a_womans_war_too.html
Description: We Can Do It! This poster was created by J. Howard Miller and produced by Westinghouse for the War Production Co-Ordinating Committee. Home offices for Westinghouse were and still are located in Pittsburgh, Pennsylvania .
“Of all the images of working women during World War II, the image of women in factories predominates. Rosie the Riveter--the strong, competent woman dressed in overalls and bandanna--was introduced as a symbol of patriotic womanhood. The accoutrements of war work--uniforms, tools, and lunch pails--were incorporated into the revised image of the feminine ideal.”
This poster is compared to the Norman Rockwell “Rosie” in a webcast lecture found in the American Memory collection called: “American Women: A Gateway to Library of Congress Resources for the Study of Women's History and Culture in the United States .” The poster image is located in the National Archives Exhibit called “Powers of Persuasion: It’s A Woman’s War Too”.